KURO actually means the colour of “maximum darkness”. Deeper black is the cornerstone for this completely new technology-based line-up, which has taken 10 years of R&D. Admire the award winning 50" 1080p PDP-LX508D up close. Also on show was the BDP-LX70 Blu-ray player and VSX-LX70 amplifier as well as new S-EX series speakers with TAD drivers.